Website Migration Services

Build the redirect map before the new site launches, not as a cleanup pass afterwards. That is why it is step one of the process above. A 301 is only needed where the structure changes; URLs that stay put keep their addresses. We follow Google's site move guidance and monitor rankings and crawl errors for 30 days after launch, because the risk window does not close on launch day.

Six things, and each one has a step in our process that prevents it. Lost redirects and dropped metadata are caught in SEO and redirect QA. Broken tracking and forms are rebuilt and tested during the build. Indexation drops are handled at launch with a new sitemap in Search Console, then 30 days of monitoring. Downtime is avoided with a DNS cutover scheduled in advance and watched live.

A migration starts at $5,000 when the site moves across as it looks today, and at $10,000 with a redesign. The size of the site matters, but complexity matters more: CMS structure, interactions, custom functionality, integrations, and whether the design is being rebuilt along the way. The audit produces the number before any build starts.

Two to six weeks when the site moves across as it looks today, six to ten with a redesign. A straightforward marketing site moves faster. More pages, a new content model, memberships or ecommerce push it out. The audit sets the timeline before work begins.

Less than you would expect, and more than nothing. We need access to the current site and its integrations, decisions on anything being retired rather than rebuilt, and a review pass on content and design. Everything else is ours. The heaviest week for your team is the audit, because that is when we ask what each thing on the site is actually for.

It depends on what the site earns from search. Do it yourself when there is little organic traffic to protect and the URLs stay the same. A freelancer fits a single-platform move with a short redirect list and one person who owns both the build and the SEO checks. Hire an agency when search brings in leads, the domain or platform changes, or design, CMS and tracking all move at once, because that is more to check before launch than one person can cover. More on choosing between an agency and a freelancer.

Ask three things. First, what happens to URLs that are not changing, because an agency that answers "we redirect everything" has not inventoried your site. Second, what they monitor after launch and for how long; the damage from a bad migration shows up weeks later, once Google has recrawled. Third, ask for a migration they have done, with a live URL you can open. Webflow's own guide for agencies is a reasonable checklist to hold any of us to. If your site is a brochure that your team edits happily and nothing is breaking, the honest answer is that you do not need a migration at all.

It moves with the site. We map each collection field to its destination before anything is rebuilt, so references, categories and slugs survive rather than flattening into text. Webflow exports collection items as CSV, with rich text as HTML and images still on Webflow's CDN, so assets get moved deliberately rather than left pointing at the old site.

Yes, and it is often the cheaper moment to do it, since the pages are being rebuilt anyway. Design is an optional stage in the process above. The tradeoff is that a redesign and a migration launching together make it harder to tell which one caused a change in performance, so we benchmark before launch either way.

They carry over. We reconnect the domain, move analytics, tag manager and CRM tracking, and verify events fire on the new site before launch rather than discovering gaps afterwards. If you are also changing domains, that is a separate redirect layer on top of the page-level map, and Google's guidance on moving with URL changes covers what Search Console needs. We have done that move on our own domain.

Both. We are Webflow Certified Partners and most of our client work runs on Webflow, and we also move sites off it to Next.js or Astro with a headless CMS when a site has outgrown the builder. We did it to our own site first. Which direction suits you depends on what the site has to do, and we will tell you if the answer is to stay where you are.

They change the speed of the rebuild, not the judgement. Agents handle the repetitive work well: porting components, moving content, wiring redirects. Architecture, design decisions and QA stay human, because an agent will happily rebuild a mistake faithfully. We rebuilt khod.io this way, roughly 180 pages in under a month, and wrote up what it did and did not buy us in Khod Labs.